The Candid

We’re Made To Believe That Our Worth Diminishes As We Age, But Luckily, Granfluencers Are Changing That Mindset

For numerous generations, women have had to face the continuous pressures of beauty standards and have been taught to fear the day that they begin to look older.

From countless amounts of treatments and anti-aging products on the market, we are made to believe that as we age, our worth diminishes. Luckily, there has lately been an upswing of content that is shutting down this toxic idea, and we have granfluencers to thank for that.

From Martha Stewart being on the cover of Sports Illustrated at 81-years-old to TikTok creators like Julia Fox (@juliafox) speaking out, aging is slowly but surely starting to be seen as a good thing.

Julia shares in her viral TikTok how aging is in and worrying about trying to prevent anyone from knowing that you’re aging is out!

Taking care of your skin and creating a good skincare routine is important for anyone. Unfortunately, the reality is beauty companies thrive off of people who are worried about wrinkles, crow’s feet, and other natural signs of aging.

The “anti-aging” movement has been so popular in makeup and skincare products that it’s like we have been trained to think that we need to do whatever we can to avoid looking like we are getting older. Which, if you really think about it, is a ridiculous concept in the first place.

“If I see another product that says anti-aging on the label, I’m suing. I’m going to sue. I’m going to sue because I’m going to age regardless,” Julia shares.

Julia continues by explaining how we need to start considering aging as the “sexy” and “hot” time in our lives and fully embrace it.

Many people in her comments agree, explaining that some people don’t get the opportunity to age and that we should be looking at it as a positive experience that we are lucky to have.

aletia2011 – stock.adobe.com – illustrative purposes only, not the actual person

Women in their 50s are on TikTok as well, showcasing that you can still have fun with beauty and fashion as you age and keep up with the trends if that is something you’re into.

You can totally rock the cool old lady look! Content creators like these ones are striving to create a platform that makes young girls become excited about aging for once.

Hopefully, these positive outlooks about women aging only continue from here and allow for the younger generations not to fear such a natural process.

@juliafox

Ooooo I know this is gonna make the broke boys mad #OLDISIN

♬ original sound – Julia fox

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